What exactly is Magento eCommerce and why should you use it ?

According to Built With Trend, there are over 130,000 live Magento sites and over 500,000 websites that use Magento. Magento may be simply one of many eCommerce platform alternatives for opening an online store, but these figures reflect Magento's current standing in the eCommerce business. If you're seeking for a functioning eCommerce platform, Magento eCommerce is a viable solution. So, what is Magento and why should you utilize it? This post will cover all you need to know about Magento, including its definition, versions and editions, advantages and disadvantages.

What is Magento ?

Magento (Adobe Commerce) is a platform with built-in PHP that allows programmers to construct and sell eCommerce websites online. Varien published it on March 31, 2008, and built it using the Zend Framework. Magento is a popular eCommerce website that allows businesses to create an online store and provide their consumers with online buying experiences. It functions similarly to WooCommerce, Shopify, Wix, and BigCommerce.

Hundreds of thousands of businesses, including major corporations such as Nike and Samsung, have already used this open-source software to launch an online store.

In 2018, Adobe Commerce paid $1.68 billion for Magento to complete its commerce loop. This purchase will also help Magento expand into the business sector.

Techliance has named Magento 1 of the top 10 eCommerce systems for 2021 in the world.

What is Magento 2 ?

Magento 2 is the latest version of Magento Adobe, a feature-rich upgrade to Magento 1. If you're searching for a faster, more secure, and expandable website for your online businesses, Magento 2 is the way to go, with the following advantages:

• Flexible website architecture
• Improved consumer experiences.
• Better payment security
• Business procedures have been streamlined
• Load times are 50 percent faster.
• Maintenance and upgrades have been simplified

What are the Magento editions?

Magento eCommerce platform has three editions. Magento Commerce, Magento Open Source, and Magento Commerce Cloud, each built to meet distinct company requirements.

Magento Open Source is a free and open-source platform that you may utilize. Magento Commerce (previously Magento Enterprise) is a subscription-based eCommerce platform. It has a variety of sophisticated capabilities, as well as new security features and upgrades.

While Magento Open Source is appropriate for small to medium-sized businesses with strong customisation needs, Magento Commerce is an excellent alternative for bigger corporations that require support and scalability. That is why many companies with in-house developers prefer Magento open source, but others without a development staff prefer Magento development agencies. 

Magento Commerce Cloud is a cloud-hosted and managed iteration of Magento Commerce. It contains Magento Commerce features and adds scalability, performance, and maintenance features. 

What features does Magento Adobe offer?

Magento should be a top priority for organizations and individuals looking to build a long-term professional eCommerce site. Magento is the greatest open-source platform for setting up an online store. But the most important part is that it is quite professional and completely free.

You only need to know a little English, and technology will allow you to create a "monumental" site using this open source.

Magento basic features explained

• Product management includes numerous images, the ability to leave optional comments on products, a favorites list, and inventory tracking.
• Category management: easy to find and select products by category
• Inventory management: management of products left in stock, import, export …
• Client account: account status, transaction history, preferred catalog, address, shopping cart …
• Customer service: enhance the features, customer contact form; comprehensive follow-up, and email service.
• Order Management: create, view, edit, and fulfil orders from the admin panel
• Checkout and shipping: One-page checkout, saved shopping cart with tax and shipping estimate; shipping to multiple addresses for an order
• Payments: Many payment methods such as credit card, PayPal, Authorize.net, Google Checkout, support for external payment modules like CyberSource, ePay, eWAY, and more.
• Search technology: fast, friendly, supports search on Google Sitemap
• International support: multi-lingual and monetary
• Promotional and marketing tools: coupons, promotions, and more.
• Analyze and report: integrate with the Google Analytics service and provide multiple reports.

Why use Magento ?

Magento was one of the three most popular platforms among merchants in 2020, with only a minority of business owners opting for alternative carts. There must be several reasons why many vendors are shifting from other eCommerce platforms to Magento. These are the reasons why Magento outperforms other eCommerce systems.

Open source allows for high levels of customisation.

Magento not only provides versatile, scalable eCommerce solutions, but it also allows for customization. It also allows you to expand your platform to create one-of-a-kind and distinct branded experiences. This platform is adaptable to change and has the ability to be tailored to the needs of store owners.

Freedom to select the hosting providers.

With Magento, eCommerce companies may freely choose their preferred hosted platform rather than being restricted to a single hosting provider. This allows any online retail firms to have their own files and choose from a variety of Magento hosting providers.

Mobile responsiveness

Magento is useful for maintaining mobile web design standards. Magento's free community edition and business versions both use the HTML5 framework to enhance the mobile shopping experience. As a result, your eCommerce store will constantly be optimized.

The Magento mobile app will provide customers with a satisfying brand experience by allowing them to connect anytime and anywhere via their smartphones and mobile devices.

Simple multi-platform integration

Third-party add-ons and modules may be seamlessly integrated into your Magento store.

This supplier permits any customization with no restrictions. The platform also allows shop owners to integrate Google Analytics and other third-party connectors (such as eBay, Paypal, Mail Chimp, and so on) into their website to help in data analysis.

Your mission is simple: discover the greatest gadgets and "plug" them into your store straight immediately!

Integrating Magento with accounting, shipping, and ERP systems increases its adaptability and improves your e-commerce business. This seamless connectivity simplifies financial operations, improves inventory management, and increases overall efficiency.

Boost website speed.

In terms of page loading time, Magento once again wins!

Actually, Magento has made it a mission to create the quickest eCommerce stores in the world, and it is also well-known for its ability to provide a fast-loading web page.

And you're surely aware that slow-loading pages "sink" extremely quickly. In many circumstances, the loss from a slow-loading website may be recognized right away, which might have unforeseen repercussions.

Magento's platform performance might surprise you because of its capacity to customize as well as the trust it instills. Using a PWA shop will help your website load faster and please your consumers.

SEO friendly

Magento is a content management system that is optimized for SEO. It has several SEO features, such as:

• URLs that are search-engine friendly
• Sitemaps
• layered navigation
• Product Title and Keywords
• Meta tags Descriptions

Magento eCommerce keeps up with the current SEO ranking variables. It gives excellent URL structure and meta-implementation choices for SEO. Magento Adobe Commerce likewise has analytics to track web visits. This is one of Magento's most notable features. 

With over 11 years of Magento expertise and hundreds of large and small projects, we are certain that Magento is the ideal eCommerce solution for every business size.

Summarize pros & cons of Adobe Commerce

Each eCommerce platform has advantages and disadvantages, and Adobe Magento is no exception. Understanding the benefits and drawbacks of each platform, on the other hand, allows you to make an informed selection while creating your online presence.

See more about Adobe Magento pricing

How does AAlogics support Magento businesses?

AAlogics has been working on Magento solutions for over 10 years, ranging from Magento extensions to Magento POS and Retail Management Software. AAlogics employs Magento professionals that can provide cutting-edge, high-security solutions for retail enterprises of any size.

If you decide to sell online using a Magento website, AAlogics may assist in integrating online and physical stores and avoid problems in managing the entire store operations. AAlogics POS is a Magento-native point of sale solution that includes inventory management. AAlogics POS can assure real-time data synchronization of orders, sales, items, customers, and inventories, regardless of the number of physical stores or websites you have. Begin a unified commerce experience now to increase productivity, customer delight, and drive development!

FAQs

1. What is the Magento eCommerce platform?

Magento Commerce is a powerful eCommerce platform designed by Adobe for businesses that require robust customization capabilities and the ability to scale. It provides end-to-end solutions to manage an eCommerce store efficiently.

2. Is Magento Commerce the same as Shopify and other magento ecommerce alternatives?

No, Magento Commerce and Shopify are not the same. Both are eCommerce platforms, but they differ in their capabilities and uses. Shopify is a hosted platform that is user-friendly and ideal for small to medium-sized businesses. Magento Commerce, on the other hand, offers high levels of customization and scalability, which are better suited for larger businesses.

3. Why is Magento Commerce used as an ecommerce store?

Magento platform is used because of its flexibility, customization features, and scalability. It provides a wide array of functionality to help businesses manage and grow their eCommerce store. It also integrates with various third-party apps and add-ons, allowing your online business to expand in line with your vision.

4. Is Magento Commerce free?

No, Magento Commerce or Magento enterprise editions are not free. It is a paid version of Magento 2, offering advanced features and premium support. However, for businesses looking for a free version, the Magento marketplace does offer an open-source solution that still provides robust features to run an eCommerce store.

5. What is the difference between Magento Commerce and Adobe Commerce?

Adobe Commerce is the new name for what was previously known as Magento Commerce. After Adobe acquired Magento, it rebranded Magento Commerce as Adobe Commerce.

Conclusion

Ready to take your eCommerce business to the next level? Discover the power of Magento eCommerce with AAlogics.com. Our tailored solutions and expert guidance ensure your online store stands out, delivers exceptional user experiences, and drives sales like never before.